Insights & Resources

Sales Leadership Blog

Practical tactics for B2B founders and CEOs ready to scale revenue without guessing.

17 articles · Updated weekly

🚀 Featured
Case Study · Most Read

What a Fractional VP of Sales Actually Does in Month 1

Real deliverables. Real numbers. 55K contacts, a sales hire placed, and cold email live with replies — all in 30 days.

Michael Flournoy · April 2026 · 7 min read
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July 2026 · New

Creating Competitive Battlecards That Your Sales Team Actually Uses

Michael Flournoy · July 2026 · 8 min read
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July 2026 · New

Building a Buyer Enablement Program That Accelerates Deals

Michael Flournoy · July 2026 · 9 min read
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July 2026 · New

Vertical SaaS Sales Strategy: Dominating Your Niche

Michael Flournoy · July 2026 · 8 min read
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July 2026 · New

Achieving 100% Quota Attainment: The Framework That Works

Michael Flournoy · July 2026 · 9 min read
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July 2026 · New

Land and Expand Strategy: How to Build $20K+ ARR per Account

Michael Flournoy · July 2026 · 10 min read
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July 2026 · New

Promoting Your Best SDR to AE: What Works, What Doesn't

Michael Flournoy · July 2026 · 8 min read
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July 2026 · New

Enterprise SaaS Sales Cycles in 2026: What's Changed

Michael Flournoy · July 2026 · 9 min read
June 2026 · New

The Challenger Sale Framework: How to Win Complex B2B Deals

Michael Flournoy · June 2026 · 10 min read
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June 2026 · New

How to Keep Your Best Sales Reps (Retention Strategies That Work)

Michael Flournoy · June 2026 · 9 min read
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June 2026 · New

The Case for Fractional Sales Leadership in Logistics SaaS

Michael Flournoy · June 2026 · 8 min read
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June 2026 · New

Reducing SaaS Churn: The Analysis Framework That Works

Michael Flournoy · June 2026 · 9 min read
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June 2026 · New

Fractional VP of Sales vs. Full-Time: Which Is Right for Your Stage?

Michael Flournoy · June 2026 · 9 min read
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June 2026 · New

5 Contract Negotiation Tactics That Increase ACV Without Losing Deals

Michael Flournoy · June 2026 · 8 min read
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June 2026 · New

The 90-Day Sales Onboarding Plan That Gets New Reps to Quota

Michael Flournoy · June 2026 · 11 min read
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June 2026 · New

Defining Your ICP: The Framework That Transforms Deal Flow

Michael Flournoy · June 2026 · 9 min read
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May 2026 · New

Building a Revenue Operations Framework That Scales from $1M to $10M

Michael Flournoy · May 2026 · 10 min read
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May 2026 · New

The Minimal Sales Stack for SaaS in 2026 (Cut Through the Noise)

Michael Flournoy · May 2026 · 8 min read
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May 2026 · New

Cold Email Templates That Get 8%+ Reply Rates in SaaS

Michael Flournoy · May 2026 · 8 min read
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May 2026 · New

Building a Sales Comp Plan for Two-Tier AE and SDR Teams

Michael Flournoy · May 2026 · 9 min read
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May 2026 · New

12 Discovery Questions That Reveal Hidden Buying Intent

Michael Flournoy · May 2026 · 8 min read
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May 2026 · New

Transitioning From Founder-Led Sales to Your First AE: A Framework

Michael Flournoy · May 2026 · 10 min read
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May 2026 · New

The 7 Sales Metrics Every SaaS Company Should Track (And Actually Use)

Michael Flournoy · May 2026 · 9 min read
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May 2026 · New

InsurTech SaaS Sales: Why You Need Fractional Sales Leadership Now

Michael Flournoy · May 2026 · 8 min read
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May 2026 · New

How to Run Weekly Pipeline Reviews That Actually Drive Revenue

Michael Flournoy · May 2026 · 8 min read
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April 2026 · New

The Demo Process That Closes 60% of SaaS Deals

Michael Flournoy · April 2026 · 10 min read
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April 2026 · New

How to Build a Sales Playbook (Template Included)

Michael Flournoy · April 2026 · 11 min read
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June 2026 · New

Fractional VP of Sales for Logistics and Fleet Tech: What to Expect

Michael Flournoy · June 2026 · 8 min read
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June 2026 · New

The 10 AE Interview Questions That Reveal Top Performers

Michael Flournoy · June 2026 · 10 min read
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June 2026 · New

How Long Should a B2B SaaS Sales Cycle Be? (And How to Shorten It)

Michael Flournoy · June 2026 · 9 min read
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June 2026 · New

How HR Tech SaaS Companies Can Scale Revenue with a Fractional VP

Michael Flournoy · June 2026 · 8 min read
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June 2026 · New

5 Sales Hiring Mistakes That Cost SaaS Startups a Year of Growth

Michael Flournoy · June 2026 · 9 min read
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June 2026 · New

CRM Setup for Early-Stage SaaS: What to Track and What to Ignore

Michael Flournoy · June 2026 · 10 min read
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June 2026 · New

How to Handle Pricing Objections in B2B SaaS Sales

Michael Flournoy · June 2026 · 8 min read
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June 2026 · New

Why Fintech SaaS Companies Are Turning to Fractional VPs of Sales

Michael Flournoy · June 2026 · 8 min read
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June 2026 · New

SaaS Sales Compensation Plans That Actually Motivate Reps

Michael Flournoy · June 2026 · 9 min read
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Onboarding · New

How to Onboard a New Sales Rep So They Hit Quota Faster

Most ramp failures aren't hiring problems — they're onboarding problems. Here's the 30-60-90 framework that gets reps productive fast.

Michael Flournoy · May 2026 · 10 min read
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Sales Operations · New

How to Set Sales Quotas for B2B SaaS: The Formula That Actually Works

Most founders pick a quota number that sounds ambitious and call it a day. That's how you burn out reps. Here's the framework that scales.

Michael Flournoy · April 2026 · 9 min read
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Revenue Operations · New

B2B Sales Forecasting for SaaS: Stop Guessing, Start Predicting

Sales forecasting isn't magic — it's a system. The pipeline-based framework that gives founders accurate revenue projections without spreadsheet chaos.

Michael Flournoy · April 2026 · 10 min read
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Hiring Guide · New

When to Hire Your First Sales Rep: The Signals Founders Miss

Hiring too early is one of the most expensive SaaS mistakes. Here's how to read the actual signals — and what to do before you post that job listing.

Michael Flournoy · April 2026 · 9 min read
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Definition · Fractional VP

What Is a Fractional VP of Sales? Definition, Cost & How It Works

The definitive guide — what they do, what they cost, when you need one, and what to expect in the first 90 days.

Michael Flournoy · April 2026 · 6 min read
FAQ · Fractional VP

Is a Fractional VP Worth It? What Do They Do? How Much Should You Pay?

Straight answers to the 6 questions every founder asks before hiring fractional sales leadership.

Michael Flournoy · April 2026 · 8 min read
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Opinion · Fractional VP

SaaStr Says Fractional VPs Don't Work. Here's Why They're Wrong.

The most-cited argument against fractional VPs — and an honest response from someone who helped build a $100M company.

Michael Flournoy · April 2026 · 9 min read
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Strategy · Fractional VP

Why SaaS Companies at $1M ARR Need a Fractional VP of Sales

Stuck at $1M ARR? Here's why a Fractional VP of Sales is the fastest path to your next revenue milestone.

Michael Flournoy · April 2026 · 8 min read
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Hiring Guide · Fractional VP

How to Hire a Fractional VP of Sales: The Complete Guide (2026)

What to look for, what to avoid, what to pay, and the 5 interview questions that reveal everything.

Michael Flournoy · April 2026 · 10 min read
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Case Study

From Zero to $100M: What Whip Around Taught Me About Scaling B2B Sales

I was one of 4 people who built the US office of Whip Around. Here are the sales lessons that took us from $0 to a $100M acquisition.

Michael Flournoy · March 2026 · 7 min read
Pricing
Pricing · Fractional VP

How Much Does a Fractional VP of Sales Cost?

The real numbers — from day rates to monthly retainers. Know exactly what to budget.

March 2026 · 8 min read
Warning Signs
Leadership · Fractional VP

7 Signs You Need a Fractional VP of Sales

Pipeline stalled? Reps underperforming? Here are the 7 red flags founders ignore too long.

March 2026 · 9 min read
Pipeline
Pipeline

B2B Sales Pipeline Management: The Complete Guide

Build a pipeline that converts. Stage definitions, velocity tracking, and how to fix leaks.

March 2026 · 12 min read
SaaS
SaaS · Pipeline

The SaaS Sales Process That Closes More Deals

A repeatable 7-stage process built for SaaS — from first touch to expansion revenue.

March 2026 · 10 min read
Team Building
Team Building

How to Build a B2B Sales Team from Scratch

AE or SDR first? What comp plan? How to hire, onboard, and scale a team that actually performs.

March 2026 · 11 min read
Cold Outreach
Cold Outreach

B2B Cold Email That Actually Gets Replies

The 5-step framework behind cold emails that open, reply, and convert to booked meetings.

March 2026 · 9 min read
Discovery
Discovery

The Sales Discovery Call Framework That Closes Deals

Stop pitching on the first call. Use this framework to uncover pain, build urgency, and win.

March 2026 · 10 min read
Comparison
Comparison · Fractional VP

Fractional VP of Sales vs. Sales Consultant: Which Do You Need?

Know the difference before you hire. One runs your team, one advises it — here's how to choose.

March 2026 · 7 min read
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Case Study · Fractional VP

What a Fractional VP of Sales Actually Does in Month 1

Real deliverables. Real numbers. 55K contacts, a sales hire placed, and cold email live in 30 days.

Michael Flournoy · April 2026 · 7 min read

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